Connected society in retail

Business to planet: Consciously accelerating sustainability

Business to Planet is Capgemini’s approach to sustainability. Our work is grounded in the idea that the short- and long-term needs of both the business and the planet are intrinsically connected. This means helping companies move past the idea that they must choose between purpose or business growth and instead find ways to create smarter solutions that simultaneously meet the needs of the business, the consumer, and the planet. 

We see the Business to Planet mindset as a new and important dimension of customer-centricity. By leveraging this approach, retailers can better serve their customers by protecting the environment and the communities that share it – and in so doing, also deliver a healthy, future-proofed organization.